CategoryE-Commerce Tools

Helpful E-commerce Terms to Know for Your Online Store

Many of you have heard e-commerce terms like “conversion rate”, “landing page” and “cart abandonment”. Yet, there’s a lot of jargon out there that isn’t as self-explanatory.   For your benefit, we have defined a few basic terms that will come up as you begin to run your online store.   Conversion Rate: This is the percentage of visitors to your site who end up purchasing. Many things...

Auto-Ship: What It Is & Why You Should Care

Auto-Ship is great for you and your customers

Many of you have experienced some type of subscription business before; whether it was a subscription to your favorite magazine, your internet service provider, or more recently your meal kit delivery like HelloFresh or Blue Apron. Many of you probably don’t even think about the fact that you’re on a subscription and are just happy to get what you want, when you want. Subscription is great for...

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